Entrepreneurship is the focus of week’s worth of activities at the IDEA Bank

Global Entrepreneurship Week kicks on Nov. 13 at the IDEA Bank on the Square in historic downtown Troy. (TROY photo/A. Chambers)

Global Entrepreneurship Week kicks on Nov. 13 at the IDEA Bank on the Square in historic downtown Troy. (TROY photo/A. Chambers)

Global Entrepreneurship Week kicks off Monday, Nov. 13 at Troy University’s IDEA Bank on the Square in historic downtown Troy.

The week focuses on strengthening the entrepreneurial spirit of both students and the community at large.

Lynne Firmin George
Lynne Firmin George

“Global Entrepreneurship Week aims to celebrate and empower entrepreneurs in every country and community around the world. Empowering entrepreneurs is part of our mission at the IDEA Bank, so this is a natural opportunity for us to flood our network with resources and programs to educate, support, and celebrate,” said IDEA Bank Director Lynne George.

The week includes a variety of speakers and programs tailored for those wishing to start their own businesses, or even build their existing startups. For the first time, each session — all of which are free and open to the public – will be offered virtually, allowing participants to join in person or tune in online.

“It’s our busiest and most exciting week of the year. We look forward to welcoming a variety of guest speakers into our program as we connect our students to community members,” George said. “It will be a fun, low-pressure week of idea development and growth.”

Events kick off 9:30 a.m. Monday with Pitch Training. At 2 p.m., students from Marketing 4475 will make their Entrepreneurial Management Student Business & Marketing Presentations, and at 4:30 p.m. the Women in Business Club will host a GEW Kickoff Social.

At 11 a.m. Tuesday, experienced reseller and retailer Grace Willis will present Maximizing Sales with Digital Promotion. Following Willis’ presentation at 2 p.m. the Local Entrepreneur Panel features Casey Browder of Neighborhood Barre and The Emporium, Adam Vinson, owner of Fuse Coffee, and Holly Pugh of Heritage 1843.

Wednesday, the IDEA Bank moves to the Quad on the Troy Campus at 11 a.m. for its International Education Week Showcase where two student business owners will be set up so people can learn more about the IDEA Bank and its programs and shop for gifts from Jaxon Lane Boutique and Coconut Milk Art.

“Business Finance Essentials” will be led by Small Business Development Center at TROY Director Juliana Bolivar beginning at 2 p.m. in the IDEA Bank. The session covers the “need-to-knows” when it comes to managing business finances, including pricing strategies, budgeting and more.

Friday wraps up with the webinar led by Danielle Wallace, owner of Chayil Media Publishing on “Brand Storytelling in a Digital World” at noon.

All programs are free and open to both students and the community, but interested participants are asked to RSVP. An RSVP is required to receive a virtual access link. Registration links for all programs can be found here: https://www.troy.edu/community-outreach/idea-bank/index.html#Calendar or accessed from our website at troy.edu/ideabank.