Troy University is partnering with the Alabama Department of Public Health and Bruno Event Team for KICK COVID, a testing and vaccination campaign.
ADPH is leveraging Alabamians’ passion for football to promote vaccinations and education regarding vaccine efficacy.
At TROY, ADPH will test for COVID and administer vaccines at Veterans Memorial Stadium at Oct. 9’s football game against Georgia Southern.
“This is an excellent opportunity to come enjoy a game day atmosphere, watch the Troy Trojans play football and protect yourself against COVID-19,” said Dean of Student Services Herb Reeves. “We are proud to partner with ADPH to offer the KICK COVID clinic on our campus and help the Trojan Nation vaccinate and test.”
Other universities across the state will host the health department at home football games in September and October.
Each school will have a dedicated promotional campaign targeted to fans and students. Student athletes will be a significant part of the campaign messaging and promotion, according to the Bruno Event Team.
“This is a tremendous opportunity to utilize the power of college football as a platform for promoting the need to get vaccinated,” said Bruno Event Team CEO Gene Hallman. “The 2020 season was lacking the passion that comes from large crowds cheering for their favorite team. We need to do everything possible to ensure players and fans can safely return to stadiums to experience college football as we know and love it.”
For more information about KICK COVID, visit the campaign website at https://www.kickcovid19.com.