Small Business Development Center has new director

Troy University's IDEA Bank on the Square in downtown Troy is home to the Small Business Development Center at Troy University. (TROY photo/Mark Moseley)

Juliana Bolivar has been named director of the Small Business Development Center at Troy University.

Juliana Bolivar Sanchez
Juliana Bolivar Sanchez

She joins the TROY team with a background in small business development, operations, brand development and marketing.

“Juliana brings energy and experience to the SBDC that will enable Troy University to better serve small businesses in our area,” said Walter Givhan, Senior Vice Chancellor for Advancement and Economic Development. “Her skills and background in understanding and helping businesses in need of assistance, whether at start-up, expansion, operations, or finance will be of great benefit to the entire region.”

Most recently, Bolivar was a small business consultant at the Community Action Development Corporation of Bethlehem (PA). She also launched a MotoGP-themed sports bar and grill and managed finance, marketing and operations. Bolivar has operated her own small business consultancy since 2016, and has worked in the machinery, cleaning and financial sectors.

She holds a bachelor’s degree in international business management from Moravian College and a Business Plan Development and Data Management Certificate from the University Medellin.

She is a board member and Development Committee chair of Turning Point of Lehigh Valley, a domestic violence prevention-based nonprofit.

“I am excited to get to know the entrepreneurs and businesses in our area, and help them meet their goals for growth,” she said.

For more information about the Small Business Development Center at Troy University, visit on the web at, or by calling 334-770-2620. The Center is located in the IDEA Bank at 63 South Court Square in downtown Troy.